Walmart looked to us to create an asset that will drive foot traffic and positive brand sentiment within their current sampling program, creating engagement disrupting the routine and enticing shoppers to explore.

Their current sampling stations were clinical and easy to walk right past while in the zone of your shopping routine. There is no unique sampling experience when you go to different retailers.

The goal was to create a flexible asset that could be used in a variety of sampling senerios. From full on cooking demonstrations to simple grab and go samples, this asset allows Walmart to create a one stop shop for customers to grab all the ingredients and tools they need cook the meals at home.

ROLE
Associate Design Director, 3D Designer, Experience Designer

Responsible for the overall look and feel, the material selections, the form & function, the initial sketches, the 3D renders, working with the technical designer to create drawings and lastly working with vendors and reviewing fabrication drawings.